InterseKt is the enterprise product that takes advantage of the full power of the Kynetx Rules Language (KRL) and the shopper-directed, rules-based context management engine.

By deploying InterseKt, enterprise customers can for the first-time read their web analytics reports and take action based on the trends that are reported.

Example:

You are the eCommerce director for one of the largest toy sites on the internet.  Every week you see a report from the web analytics team that says Chicago represents the 2nd most visitors to your site from anywhere in the US.  The problem?  They show up in 8th place when it comes to actual sales.  Why are you getting so many abandoned shoppers from Chicago?

Well, you can change those shoppers into customers by taking action with InterseKt.  In minutes, you can deploy a rule that recognizes visitors from Chicago and proactively offers them free shipping OR a 10% off coupon.

Suddenly, YOU have the power to do something about those web analytics reports and you can do it in minutes.