What Does Kynetx Offer?

Kynetx provides the first Context Automation Development Platform. This platform provides easy-to-use development tools to create context-sensitive, cross-platform apps that can stretch across any web site or web-enabled device.

Kynetx Apps help increase key interactions by offering enhanced experiences at customer/user touch points like web sites, phones, desktop software, and even a brick and mortar world, all in the “context” of the user, making the touches more relevant to the user and more effective to the organization. Apps built using Kynetx help strengthen relationships between organizations and users by offering more relevant experiences in the places that matter most.

The Platform -

Kynetx offers the first ever App Development Platform that:

  1. Stretches across web sites & devices = Create apps that work on any URL or device
  2. Flexible = Apps can facilitate mashups including any data source, with a variety of programming elements and content.
  3. Secure and Private = does not “see” or store any personal info., integrates with iCards, OAuth and other security methods.
  4. Context-aware = inherently understands user context (any information about them, where they are, what their doing).
  5. Cross-platform = works on multiple operating systems, devices & browser types.
  6. Networked-delivered = Kynetx Rules Engine lives in the cloud, giving developers the ability to change an app once and have it change the client experience everywhere, instantly.

The Platform Consists of Three Main Components:

1) The Kynetx Rules Language (KRL):

The Kynetx rule language allows developers to observe events, evaluate conditions, and take action. It also uniquely understands context, data sources and security.  The language offers a library of smart “actions” to help programmers quickly create solid, flexible apps without having to code and test all the tiny details.

Flexible and Rule-Driven:

Using KRL, programmers create apps that are rule-driven.  KRL makes use of other embedded languages like:

  • HTML
  • Javascript
  • Regular expressions
  • jQuery-style DOM selectors
  • JSON & JSONPath
  • XML

Integrates Data Sources:

KRL allows you to use data from a variety of sources like:

  • Web sites
  • GeoIP locations
  • Online databases
  • User accounts
  • Session information
  • YQL and Yahoo Pipes

KRL includes pre-baked primitives that hook into the Amazon Product Data API, Twitter API, OData, and GData sources like Google Calendar.

KRL provides built-in support for OAuth to maintain security and provide user approval.

Touching a Variety of End Points in the User Environment

KRL also works seamlessly with a variety of end points in the user (client) environment.  Some of these may include:

  • Browser extensions (add-ons, plug-ins, etc)
  • Smart Phones with web interface
  • Bookmarklets
  • Site tags
  • Information Cards
  • Toolbars
  • Widgets
  • Desktop Agents
  • Network proxies

2) The Kynetx Rules Engine:

This engine lives in the cloud so developers can take advantage of the “change once and everyone sees it” feature of cloud-based apps as well as the performance, security, ease of maintenance and access of cloud-based apps.

3) Kynetx AppBuilder:

Designed specifically to make Kynetx app creation fast and easy, Kynetx AppBuilder is an IDE that allows for quick integration of apps to end points (includes automated browser extension, bookmarklet and information card generators), data sources and context.  Complete with testing, deployment and distribution tools, Kynetx AppBuilder makes app creation fast and solid.

How a Kynetx App Works

1)    The user installs an app.  Apps include client endpoints.  The endpoint “watches” to see when a user goes to a specific location (URL or device) and notifies the app in the cloud.

2)    The app looks for relevant context in the user environment, in a database or information the user gives.   If conditions in the rule are met,

3)    then the actions provided in the rule are taken.

4)    The app delivers the associated actions that modify the user’s experience.

Learn more about our Platform on the Kynetx Blog at code.kynetx.com or download the Kynetx Platform product slick.